Sales strategy and design

Sales strategy and design

Pie Books

P.I.E. Books

Hardcover: 200 pages
(24 Feb 2006)
Language Japanese/English
Prezzo ooriginale Euro 98.00

ISBN / Barcode: 9784894444492

Subject: Graphics Advertising

This book is in association with Landor Associates, whose campaign clients include: Motorola, Kellogs, Kodak, Guinness etc...It provides an incisive account of the design process from idea conception to final presentation. It includes comments from designers as the strategy unfolds. As usual with Pie books, the production values are very high. This book builds a comprehensive picture of the workings of one of the most prestigious design studios in the field of corporate branding in the world, Landor Associates. Case studies detail the steps taken from design concept to applications. With thorough visual documentation and comments by the designers involved in the creative process, these solutions are fascinating and inspiring to anyone involved in creating strategic designs.

STATO: OS - Ordinabile

€ 14.50

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